Comments on: Small is the New Big: Seth Godin Speaks http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks Weekly Perspectives on Social Media Marketing Sat, 05 Jul 2008 19:05:31 +0000 http://wordpress.org/?v=2.1.3 By: Brian Keith http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-21882 Brian Keith Thu, 21 Dec 2006 21:07:02 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-21882 Seth: "Don't listen to your customers, listen to what they are saying to each other." Probably the take home for me. Your customers don't know where they want to go. Lead them. Seth: “Don’t listen to your customers, listen to what they are saying to each other.”

Probably the take home for me. Your customers don’t know where they want to go. Lead them.

]]> By: links for 2007-01-14 at Jeremy Tai Abbett > Maker http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22084 links for 2007-01-14 at Jeremy Tai Abbett > Maker Sun, 14 Jan 2007 09:03:26 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22084 [...] Small is the New Big: Seth Godin Speaks | Marketing Voices: Social Media Podcasts with Jennifer Jones (tags: advertising) [...] […] Small is the New Big: Seth Godin Speaks | Marketing Voices: Social Media Podcasts with Jennifer Jones (tags: advertising) […]

]]> By: Seth Godin on Social Media « Raw Stylus http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22092 Seth Godin on Social Media « Raw Stylus Sun, 14 Jan 2007 22:10:45 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22092 [...] Thanks to johnmoore (from Brand Autopsy) who points us to PodTech’s Jennifer Jones who recently chatted with Seth Godin about all things big, small, and social media-related. It’s a 15-minute conversation that’s worth your listening attention. Or, you can read the full transcript.   [...] […] Thanks to johnmoore (from Brand Autopsy) who points us to PodTech’s Jennifer Jones who recently chatted with Seth Godin about all things big, small, and social media-related. It’s a 15-minute conversation that’s worth your listening attention. Or, you can read the full transcript.   […]

]]> By: Chris Hoskin http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22093 Chris Hoskin Sun, 14 Jan 2007 22:16:57 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22093 3 years ago I loved the concept of "Small being the new Big". Now its a reality in nearly every sector. Big is dull and safe. Small is agile and remarkable. 3 years ago I loved the concept of “Small being the new Big”.

Now its a reality in nearly every sector.

Big is dull and safe. Small is agile and remarkable.

]]> By: Traces of Inspiration http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22107 Traces of Inspiration Tue, 16 Jan 2007 12:31:34 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22107 [...] guru Seth Godin. No Comments so far Leave a comment RSS feed for comments on this post. TrackBack URI Leave a comment Line and paragraph breaks automatic, e-mail address never displayed, HTMLallowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong> [...] […] guru Seth Godin. No Comments so far Leave a comment RSS feed for comments on this post. TrackBack URI Leave a comment Line and paragraph breaks automatic, e-mail address never displayed, HTMLallowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong> […]

]]> By: Ken D. Webber http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22129 Ken D. Webber Wed, 17 Jan 2007 17:52:15 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22129 I turned off System of a Down to listen to Seth speak. I consider his instruction and insight that important. Keep the podcasts as entertaining as Seth's and you're site is going to be huuuuggee! I turned off System of a Down to listen to Seth speak. I consider his instruction and insight that important. Keep the podcasts as entertaining as Seth’s and you’re site is going to be huuuuggee!

]]> By: Audio Expansion Blog » Blog Archive » Top Ten Marketing Podcasts http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22133 Audio Expansion Blog » Blog Archive » Top Ten Marketing Podcasts Wed, 17 Jan 2007 21:36:23 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22133 [...] Seth Godin, marketing expert, author. States that small is the new big. People need to target audiences of 4 not 400. Told marketers he feels they have the biggest opportunity in at least thirty years to make an impact given social media. [...] […] Seth Godin, marketing expert, author. States that small is the new big. People need to target audiences of 4 not 400. Told marketers he feels they have the biggest opportunity in at least thirty years to make an impact given social media. […]

]]> By: De Gardener http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22172 De Gardener Sun, 21 Jan 2007 11:44:24 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22172 [...] I’m developing a growing addiction to Podcasting. While blog reading can become tiring, I simply enjoy listening to Podcasts. As a matter of fact, I am listening to Seth Godin articulating about small being the new big as I am writing this particular entry. [...] […] I’m developing a growing addiction to Podcasting. While blog reading can become tiring, I simply enjoy listening to Podcasts. As a matter of fact, I am listening to Seth Godin articulating about small being the new big as I am writing this particular entry. […]

]]> By: Yakito http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22173 Yakito Sun, 21 Jan 2007 20:08:28 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22173 Good interview, thanks Good interview, thanks

]]> By: Enthousiasmeren http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22188 Enthousiasmeren Tue, 23 Jan 2007 06:17:11 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22188 <strong>Marketing podcasts - Marketing Voices...</strong> Via Guy Kawasaki kwam ik op een aantal zeer interessante podcasts, Marketing Voices. Guy heeft er 10 uitgekozen. De interviews worden afgenomen door Jennifer Jones (bio). Zoals bijvoorbeeld met Seth Godin over ‘small is the new big‘ Guy K... Marketing podcasts - Marketing Voices…

Via Guy Kawasaki kwam ik op een aantal zeer interessante podcasts, Marketing Voices. Guy heeft er 10 uitgekozen.
De interviews worden afgenomen door Jennifer Jones (bio).
Zoals bijvoorbeeld met Seth Godin over ‘small is the new big‘

Guy K…

]]> By: Seth Godin... su último libro... Lo pequeño es el nuevo grande http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22203 Seth Godin... su último libro... Lo pequeño es el nuevo grande Wed, 24 Jan 2007 19:57:27 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22203 [...] La cultura organizacional es una torta de milhojas (198 visitas) Personas en líneaLeonardo Maldonado En estos momentos hay 2 persona visitando "Resiliencia Estratégica!" RSS Seth Godin... su último libro... Lo pequeño es el nuevo grandeEnviado por Leonardo Maldonado el 20/01/2007 a las 10:04 PM El 2006 he estado leyendo y pensando mucho en el impacto de la Web 2.0 en el marketing y sobre como llegar a los clientes.....En esa búsqueda me encontré con Seth Godin y descubrí una visión muy reveladora....La tesis principal es: no le apuntes al 80 /20 al contrario apunta pequeño .... el desafío no es hablarle a miles.... el desafío es maravillar a cuatro...Acabo de encontrarme con esta entrevista que  creo que ilumina esto que estoy explicando.... así como pueden bajar un resumen de la tesis del libro aquí... la recomiendo !!!Dice cosas como:Pequeño implica que: ...- Le puedes responder el correo a tus clientes- Puedes decir la verdad en tu blog- Tienes la flexibilidad necesaria para cambiar de modelo de negocios cuando cambia el mercadoPor otro lado da ejemplos como el siguiente: Craigslist (con 18 empleados) es el cuarto sitio mas visitado del mundo (según ciertas métricas) y ebay que es accionista de Craiglist batalla por mantenerse en la misma carrera con más de 4 000 empleados...Da para repensar las estrategias  de mercado en más de un sentido o no? Etiquetas: podcast "Seth Godin" marketing Web 2.0 | Comentar  Nuevo comentarioInformación de usuario Nombre* E-mail* URL Asunto Comentario* [...] […] La cultura organizacional es una torta de milhojas (198 visitas) Personas en líneaLeonardo Maldonado En estos momentos hay 2 persona visitando “Resiliencia Estratégica!” RSS Seth Godin… su último libro… Lo pequeño es el nuevo grandeEnviado por Leonardo Maldonado el 20/01/2007 a las 10:04 PM El 2006 he estado leyendo y pensando mucho en el impacto de la Web 2.0 en el marketing y sobre como llegar a los clientes…..En esa búsqueda me encontré con Seth Godin y descubrí una visión muy reveladora….La tesis principal es: no le apuntes al 80 /20 al contrario apunta pequeño …. el desafío no es hablarle a miles…. el desafío es maravillar a cuatro…Acabo de encontrarme con esta entrevista que  creo que ilumina esto que estoy explicando…. así como pueden bajar un resumen de la tesis del libro aquí… la recomiendo !!!Dice cosas como:Pequeño implica que: …- Le puedes responder el correo a tus clientes- Puedes decir la verdad en tu blog- Tienes la flexibilidad necesaria para cambiar de modelo de negocios cuando cambia el mercadoPor otro lado da ejemplos como el siguiente: Craigslist (con 18 empleados) es el cuarto sitio mas visitado del mundo (según ciertas métricas) y ebay que es accionista de Craiglist batalla por mantenerse en la misma carrera con más de 4 000 empleados…Da para repensar las estrategias  de mercado en más de un sentido o no? Etiquetas: podcast “Seth Godin” marketing Web 2.0 | Comentar  Nuevo comentarioInformación de usuario Nombre* E-mail* URL Asunto Comentario* […]

]]> By: Six Degrees From Dave - Recruitment Blog Networking for Passive Candidates - Dave Mendoza http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22212 Six Degrees From Dave - Recruitment Blog Networking for Passive Candidates - Dave Mendoza Thu, 25 Jan 2007 15:46:47 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22212 [...] by Jennifer Jones | December 17th, 2006 6:08 pm [...] […] by Jennifer Jones | December 17th, 2006 6:08 pm […]

]]> By: Guy Kawasaki on Stupid Things and Marketing Podcasts « From Idea to Product http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22254 Guy Kawasaki on Stupid Things and Marketing Podcasts « From Idea to Product Tue, 30 Jan 2007 00:04:09 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22254 [...] A couple of weeks ago, Guy also posted a list of his Top Ten Marketing Podcasts, which focus on social media. Included are podcasts from such notables as Seth Godin and Robert Scoble. Posted by dmkoelle Filed in Marketing, The Consumer [...] […] A couple of weeks ago, Guy also posted a list of his Top Ten Marketing Podcasts, which focus on social media. Included are podcasts from such notables as Seth Godin and Robert Scoble. Posted by dmkoelle Filed in Marketing, The Consumer […]

]]> By: Insight » Blog Archive » http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22314 Insight » Blog Archive » Mon, 05 Feb 2007 06:37:16 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22314 [...] 1. Seth Godin, marketing expert, author. States that small is the new big. People need to target audiences of 4 not 400. Told marketers he feels they have the biggest opportunity in at least thirty years to make an impact given social media. [...] […] 1. Seth Godin, marketing expert, author. States that small is the new big. People need to target audiences of 4 not 400. Told marketers he feels they have the biggest opportunity in at least thirty years to make an impact given social media. […]

]]> By: Audemos Blog » Blog Archive » Top ten marketing podcasts http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22321 Audemos Blog » Blog Archive » Top ten marketing podcasts Mon, 05 Feb 2007 12:47:53 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22321 [...] Seth Godin has to be the Audemos favorite. [...] […] Seth Godin has to be the Audemos favorite. […]

]]> By: 2 many voices (take 2) « Levite Chronicles http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22344 2 many voices (take 2) « Levite Chronicles Thu, 08 Feb 2007 04:50:15 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22344 [...] Seth Grodin (An interview that emphasizes small) [...] […] Seth Grodin (An interview that emphasizes small) […]

]]> By: John Jackson http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22877 John Jackson Thu, 01 Mar 2007 03:55:56 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-22877 Great interview, thanks Great interview, thanks

]]> By: SalonLife » Blog Archive » Small is the new BIG http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-24018 SalonLife » Blog Archive » Small is the new BIG Fri, 23 Mar 2007 16:16:33 +0000 http://www.marketingvoices.com/1242/small-is-the-new-big-seth-godin-speaks#comment-24018 [...] To hear Seth talk about this in depth, click here and you’ll also experience a “podcast” – one more way that we are using the internet to communicate more effectively and efficiently with each other. [...] […] To hear Seth talk about this in depth, click here and you’ll also experience a “podcast” – one more way that we are using the internet to communicate more effectively and efficiently with each other. […]

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