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Feedburner CEO Dick Costello talks to Jennifer Jones about how to take the complexity out of publishing consumer generated media. They discuss what more than 200,000 Feedburner customers already know—how to best move their material to the web.
Archive for June, 2006
Social Media Distribution: How to get blogging and podcasting content to the world.
Published by June 26th, 2006 in Hot Startups and Marketing Voices. 2 CommentsPodcasting Primer: John Furrier CEO of PodTech.net delves what’s hot and not about corporate podcasting.
Published by June 19th, 2006 in Marketing Voices. 0 CommentsDownload MP3
John Furrier, podcasting pioneer discusses with Host Jennifer Jones how podcasts can build a company’s brand and better leverage visibility. John and Jennifer also discuss the importance of viewing the podcast as a means to build a stronger relationship with the customer.
Market Metrics: Measuring the Impact of Blogs and Mainstream Media to a Brand
Published by June 16th, 2006 in Marketing Voices. 0 CommentsDownload MP3
Biz360’s Deborah Eastman, Chief Marketing Officer, talks with Jennifer Jones about how a company can use market intelligence to benefit a brand’s position and marketing programs and drive greater ROI.
For more info, see:
www.biz360.com
Apple Computer Loses Case Against Bloggers Providing New Rights To Online Community
Published by June 5th, 2006 in Marketing Voices and Apple Voices. 0 CommentsDownload MP3
Lauren Gelman, Assistant Director of Stanford Law School’s Center for Internet and Society talks to Jennifer Jones about the First Amendment court ruling on May 26, 2006. The landmark decision offers online bloggers and news sites the same legal protections as traditional media outlets when it comes to protecting confidential sources. Jones and Gelman discuss the outcome for bloggers and companies worldwide.
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