What your friends are sharing is most important to most people and it is also especially relevant for marketers. FriendFeed, a service funded by Benchmark Capital imports feeds from 41 websites, photo sites, music sites and video sites and aggregates them all in one place. It is making things all over the web much more personal. Jennifer Jones spoke with Co-Founder of FriendFeed, Bret Taylor, about his company, his business model and his plans for the future.
Search Results for 'Greg Ness'
How to Implement a Corporate Social Media Strategy
Published by January 7th, 2007 in Technology and Marketing Voices. 6 CommentsDownload MP3
PodTech’s own Jeremiah Owyang, director of corporate media strategy, knows how to harness user needs, business goals and web technology to craft web programs. Talking with Jennifer Jones about his strategies for media implementation, Owyang explains how listening to the blogosphere, participating in the conversations, and building a community are instrumental to success. Jones and Owyang also answer questions from bloggers on the importance of establishing credibility using social media, news aggregation sites and whether blogs will ever become as ubiquitous as Google.
Building Corporate Brands Through Podcasts: “MASTER OF IT” series is successful
Published by August 27th, 2006 in Marketing Voices. 1 CommentDownload MP3
Podcasts are perfect as marketing tools used to increase awareness for a company. Jennifer speaks with Greg Ness, vice president of corporate marketing of Blue Lane Technologies, who created Juniper’s well known Master of IT podcast series in his previous position at Juniper. In this podcast, Greg Ness talks about the benefits of podcasts, what works and what doesn’t. Ness also talks about how to use podcasts when budgets are lean.
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