Weekly Perspectives on Social Media Marketing
Neil Patel tells how he makes blogs like Techcrunch, Guy Kawasaki and Jason Calacanis successful. He has tagging strategies, and search engine optimization capabilities. All of it works for his customers like GM and American Greetings as well as top 100 bloggers.
Neil is a well known consultant who was eager to help PodTech too. Content is king though says Patel. You can not get anywhere without it. Maybe that is why Guy and others spend so much time making their blogs content-rich.
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Online press release distribution — it’s the new world of information dissemination. Getting search engine optimization in a press release is valuable to marketers. Joe Beaulaurier, of PR Web, was at AdTech to talk about how PR Web connects podcasts to press releases, which means greater pickup of the information by bloggers and others.
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Bruce Clay, a leading search engine optimization expert, speaks with Marketing Voices about how important it is for a business to be on the first page of Google. There are secrets to getting on that first page. It is all about a site being written properly and using key words effectively. Sites today have to be optimized or they won’t be found.
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Andy Beal is one of the leading search engine optimization experts. In this conversation, he discusses how best to implement an SEO program in marketing. Beal says that, for the all-important Google search engine to find it as quickly as possible, it’s critical that the site have good site structure and targeted content. Search is growing exponentially, and most Fortune 500 companies are spending more than $500,000 a year on what Beal calls the the most organic approach to increasing search traffic.
Marketing Voices is produced by
PodTech.net
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